Is getting paid 2X the new normal for Amazon publishers?
Great post Ewen - are you doing any ads/sponsorships on your sites or pure affiliate/CPA now?
Yes, we still have programmatic ads via Mediavine and Raptive. We are doing a variety of sponsor type arrangements (direct ads, featured partner, content prioritization).
I’m most bullish on CPA and that’s still where we have the highest RPMs.
Great post Ewen - are you doing any ads/sponsorships on your sites or pure affiliate/CPA now?
Yes, we still have programmatic ads via Mediavine and Raptive. We are doing a variety of sponsor type arrangements (direct ads, featured partner, content prioritization).
I’m most bullish on CPA and that’s still where we have the highest RPMs.